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Description
Tom Steyer is a Democrat running for Governor of California in 2026 to tackle the single biggest challenge we face as a state: the Californians who built this state and make it run can’t afford to live in California anymore. Tom Steyer has a long record of standing up to powerful corporations—and winning—and now he’s running for governor to hold the companies driving up prices accountable, make them pay their fair share, and make California affordable again. We are building a statewide movement focused on lowering costs, expanding access to housing, reducing energy bills, and strengthening public education. If you’re driven by economic justice, motivated by big fights that matter, and eager to help build a campaign that puts people—not corporations—at the center of California’s future, join us.
The Digital Associate supports the campaign’s online presence and digital organizing efforts by supporting the digital team in creating, scheduling, and monitoring content across digital platforms. This role works closely with the digital and communications teams to amplify campaign messaging, engage supporters, and drive online growth, and mobilization.
Requirements
Key Responsibilities
Support Content Creation
-Support the social media director to help draft, design, and schedule content for social media platforms (X/Twitter, Instagram, Facebook, TikTok, Threads, etc.)
-Monitor digital trends and recommend content opportunities aligned with campaign messaging
-Maintain content calendars and ensure timely posting
Digital Engagement
-Monitor comments, messages, and mentions; flag high-priority engagement and rapid-response needs
-Engage supporters online in accordance with campaign tone and approval processes
-Track digital conversations and assist with social listening
Email & SMS Support
-Assist with drafting and formatting campaign emails and text messages
-Support A/B testing and performance tracking for digital programs
Analytics & Reporting
-Track key digital metrics (engagement, reach, growth, conversions)
-Prepare regular performance reports and insights for senior staff
-Help evaluate the effectiveness of digital campaigns and messaging
Collaboration & Rapid Response
-Coordinate with communications and other campaign departments on digital content
-Support rapid-response content during breaking news or campaign moments
-Assist with digital support for events, endorsements, and candidate travel
Qualifications
- Strong writing skills with attention to voice, tone, and political messaging
- Familiarity with major social media platforms and digital trends
- Basic graphic design and/or video editing skills (Canva, Adobe, CapCut, etc.) optional
- Ability to work in a fast-paced, high-pressure campaign environment
- Strong organizational skills and attention to detail
- Commitment to the campaign’s mission and values
- Prior campaign, political, or advocacy digital experience
- Experience with email and SMS platforms (Action Network, NGP VAN, Mailchimp, Hustle, etc.)
- Basic understanding of digital analytics tools
- Experience with rapid response or political communications
